How did the whole shark theme get started? Was it just because of the Blåhaj IKEA plush? Did you have an interest in sharks beforehand?

I don’t remember why I went with the shark theme. I remember laughing a lot at the blahaj memes, where those shark plushies are sitting by office tables having high-profile discussions, and other funny unexpected scenarios. I got myself a blahaj plush and I ended up loving it. It’s the perfect shape and size for me, for hugging it while sleeping (and for humping it, oops). Somehow, the shark theme also became popular in Japan, and it eventually led to the creation of Gawr Gura xD, who I now have the uniform of. What a strange time to be alive.

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